Campaign

Studio 01

Reimagining Glamour: Embrace the Soie Experience

Step into a world where glamour transcends tradition and meets the essence of slow fashion. Welcome to "Reimagining Glamour: Embrace the Soie Experience," a journey that invites you to rediscover elegance through a new lens. At Soie, we're not just offering fashion; we're offering a transformative experience that blends opulence with conscious living.

Picture yourself draped in the allure of our fabrics, each stitch a testament to artisanal mastery. With Soie, you're not merely wearing a cloth; you're embracing a narrative of artistry, feminism, and exclusivity. Our limited edition designs ensure that your elegance is as rare as it is refined, resonating with your desire to stand out in a sea of ordinary.

“GLAMOUR IS SHINE AND CONFIDENCE.”

DIANE VON FUSTENBERG.

But this experience is more than the fabric—it's a symphony of emotions. Imagine the joy of wearing attire that aligns with your values, of feeling confident in a garment that tells a story of eco-conscious choices. When you choose Soie, you're not just purchasing a product; you're embracing the feeling of being part of a movement, a collective that seeks to redefine fashion's impact on the planet.

"Reimagining Glamour" isn't just a campaign—it's an invitation to a world where conscious production and sophistication coexist harmoniously. It's a reminder that you don't have to compromise on style to make a positive impact. Through recycled polyester and the art of skilled artisans, we're redefining what it means to be glamorous.

Join us in embracing the Soie experience, where glamour is not just reimagined; it's reborn. Walk the path of conscious elegance, where your attire reflects not just your style, but your values. Dare to be glamorous, redefine your impact, and embrace the elegance of Soie.

  • Mindful production

    At Soie, we champion the Make-to-Order and Pre-Order models. By producing a limited quantity of only 10 units per garment, we exemplify our dedication to waste reduction and responsible consumption, while elevating your unique style.

  • Vegan virtue

    We craft items that stand as a testament to cruelty-free design. Our vegan products are meticulously created without the use of animal-derived materials, from wool to silk, leather to exotic furs. Each piece radiates compassion for animals and the planet.

  • Eco-chic unveiled

    Every order arrives as an embodiment of sustainable luxury, nestled within biodegradable packaging. Our eco-conscious packaging ensures that your experience aligns seamlessly with your values, reflecting both style and environmental mindfulness.

  • Resource consciousness

    Our products epitomize the synergy between creativity and natural resource preservation. By minimizing the consumption of natural resources during production, we empower you to make choices that are both stylish and eco-aware.

  • Artisanal excellence

    We celebrate timelessness and quality through partnerships with artisans registered in local craftsmanship records. Every Soie piece reflects the legacy of expert craftsmanship, delivering garments that transcend trends and endure with grace.

  • Female empowerment unleashed

    Soie proudly stands as a brand founded and led by women. This empowerment extends beyond our designs, creating a ripple effect that celebrates diversity, inclusivity, and the strength that comes from unity.

  • Charitable purposes

    Each purchase carries a touch of benevolence. Our commitment to charitable purposes ensures that specific items are created with the intention to donate proceeds to organizations making a positive impact on society.

  • Labor conditions and local legacy for ethical production

    We take pride in producing our products in Vietnam, supporting local designers and producers, while maintaining excellent long-term working conditions and safeguarding the rights and well-being of our employees. This commitment entails promoting employee well-being and achieving a balance between work and personal life, investing in skill development, thereby enhancing employability, and implementing innovation and digital transformation within our business operations. We strive to foster employee engagement, combat illegal employment practices, and reduce disparities in opportunities.